Arts District Houston

Arts District Houston, a state-recognized arts and cultural district along the Washington Avenue Corridor, partnered with Medley Inc. in 2019 to boost visibility and community engagement through a comprehensive PR and digital marketing campaign. With the goal of building collaborations between local artists and businesses, the campaign aimed to raise public awareness of the district’s cultural significance, increase local business partnerships, and drive foot traffic.

Medley implemented an integrated strategy that included social media campaigns, public relations efforts, and special events, such as the unveiling of new murals to spotlight the district’s vibrant arts scene. We also emphasized the district’s role in enhancing the livability of surrounding neighborhoods while celebrating its rich cultural heritage. Through targeted social media engagement, we significantly boosted online activity, leading to a sharp increase in check-ins, mentions, and geotags across platforms.

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